Today, I’m excited to share one of my secrets with you: a practice I’ve adopted that gives me a creative edge in ideation. I call it "Being Idea Ready."
The secret to avoiding idea fatigue or creative block lies in anticipating the task:
1️⃣ If you're part of an in-house creative team:
✨ Utilize a calendar
✨ Curate moodboards based on different disciplines (photography, marketing)
✨ Create moodboards focusing on elements of design (layout, typography)
2️⃣ If you're part of an agency or own your business:
✨ Explore industries you could work in
✨ Anticipate the needs of those industries
✨ Observe your usual clientele
If you're interested in delving deeper into this practice, I discuss it in detail in this video, starting at 06:23.
